Latest Cosmetic Product Launches in India (2025) – Lakmé, Maybelline, Kay Beauty, Renee, L’Oréal
Indian beauty lovers, get ready to update your vanity! From high-performing foundation sticks to viral lip glosses and eye-defining mascaras, top Indian cosmetic brands have launched some exciting new products this year. Here's a round-up of the best new cosmetic launches in 2025 from Lakmé, Maybelline, Kay Beauty, Renee Cosmetics, and L’Oréal Paris India—including detailed features, pricing, and usage tips.
1. Lakmé: MultiSlayer Cover Stick Foundation
Product Name: Lakmé MultiSlayer Cover Stick
Category: Foundation Stick
Lakme new foundation stick 2025Price: ₹899
Available Shades: 6
Finish: Natural, semi-matte
Best For: Quick makeup application, medium coverage
Lakmé: MultiSlayer Cover Stick Features:
Stick format makes it super portable and easy to apply.
Infused with hydrating ingredients for smooth blending.
Provides medium to full coverage without looking cakey.
Ideal for Indian skin tones and humid weather.
2. Maybelline India: Sunkisser Duo + Fresh Fit Line
Product Name: Maybelline Sunkisser Highlighter + Blush Duo
Category: Blush & Highlighter
Maybelline Sunkisser Duo + Fresh Fit Line
Price: ~₹699
Maybelline Sunkisser Duo + Fresh Fit LineShades: 5
Maybelline Finish: Dewy, sun-kissed glow
Maybelline Sunkisser Highlighter + Blush Duo Features:
A 2-in-1 product that combines highlighter and blush.
Long-wearing formula (up to 12 hours).
Smooth, buildable texture suitable for all skin types.
Perfect for that “golden hour” radiant look.
Other Recent Maybelline Launches:
1. Maybelline Fit Me Fresh Tint SPF 50 (₹449): Lightweight base + sun protection.
2. Maybelline Tattoo Studio Gel Pencil Eyeliner: Smudge-proof, waterproof.
3. Maybelline Lifter Gloss: Hydrating gloss with hyaluronic acid.
3. Kay Beauty by Katrina Kaif: Smokey Eye & Lip Gloss Range
Product Name: Kay Beauty Smokey Eye Essentials Kit
Includes: Kajal Pencil, Mascara, Eyeshadow Palette
Kay Beauty Smokey Eye Essentials Kit Price: ₹1,499 (kit price estimate)
Kay Beauty Smokey Eye Essentials Kit Target Audience: Brides, Party makeup lovers
Target Audience: Brides, Party makeup lovers
Kay Beauty Smokey Eye Essentials Kit Features:
24-hour wear smudge-proof kajal with chamomile.
Lash Maximiser Mascara for volume and length.
Blendable eyeshadows perfect for smokey eye looks.
Other Kay Beauty 2025 Launches:
Hyper Gloss Liquid Highlighter (₹949): Available in Rose, Champagne, Sparkling.
Lip Plumping Gloss (₹999): Non-sticky gloss enriched with jojoba & pomegranate oils.
Microblading Brow Pen (₹699): Precise, long-lasting, with Vitamin E.
4. Renee Cosmetics: Everyday Makeup Collection
Product Line: Renee Everyday Range
Category: Lipsticks, Compact, Primer, Eyeliners, Gloss
Price Range: ₹299 – ₹749
Target Audience: Daily wear, work and college-goers
Key Features:
Infused with skincare ingredients like Vitamin C, SPF, and hyaluronic acid.
Lightweight matte formulas for all-day comfort.
Tailored shades to suit Indian complexions.
Best-Sellers from the Range:
Everyday Matte Lipsticks: Comfortable and transfer-resistant.
Everyday Glow Primer: Smooths and preps skin with a subtle radiance.
Liquid Eyeliner: Precise application, long wear.
5. L’Oréal Paris India: Upcoming & Ongoing Trends
While L’Oréal India hasn't announced any major new makeup products recently, they continue promoting:
L’Oréal Infallible 24H Fresh Wear Foundation (₹999): Long-lasting base with breathable finish.
L’Oréal Lash Paradise Mascara: Still a cult favorite in 2025.
L’Oréal Color Riche Intense Volume Matte Lipstick: Soft-matte, full pigment.
Stay tuned for potential haircare launches under L'Oréal Professionnel and skincare updates from L'Oréal Paris Revitalift.
Where to Buy:
All the products listed above are available on:
Nykaa
Amazon India
Myntra
Tira Beauty
Brand websites (Lakmé, Maybelline, L’Oréal)
Final Thoughts
From Lakmé’s portable stick foundation to Kay Beauty’s skincare-rich glosses and Maybelline’s dual-purpose tints, 2025 has been an exciting year for Indian cosmetic launches. Whether you prefer full glam or minimalist everyday looks, there’s something new for everyone.
Have you tried any of these launches? Share your review or ask for product comparisons in the comments!
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