Best Lipstick Brands to Try in 2025 – From Luxe to Budget 

Looking for a new lipstick but not sure where to start? Whether you love a bold red, a soft nude, or a long-lasting matte, finding the right brand makes a big difference. With so many choices out there, we’ve rounded up some of the best lipstick brands for 2025 - covering everything from luxury splurges to affordable gems.

Luxury Brands – For When You Want to Treat Yourself

If you’re in the mood to indulge, these high-end brands offer beautiful packaging, rich formulas, and timeless shades.

Chanel – Think classic French elegance. Their lipsticks feel smooth, look stunning, and last beautifully. A must-try if you love iconic reds.

Dior – Super comfortable on the lips and full of color. Their Rouge Dior line is a favorite for a reason.

YSL (Yves Saint Laurent) – Gorgeous shades with a soft, creamy texture. Bonus: the gold packaging is a showstopper.

Tom Ford – Pricey, yes, but the formula is rich, luxurious, and super pigmented.

Guerlain – You can even choose your own lipstick case! Their formulas are creamy and hydrating.

Mid-Range Brands – Great Quality Without the Big Price Tag

These brands are often used by makeup artists and beauty lovers alike.

MAC – You’ve probably heard of Ruby Woo. It’s one of the most famous reds out there. MAC has tons of shades and finishes to choose from.

Charlotte Tilbury – Pillow Talk is one of their most-loved shades, and it suits just about everyone. Their lipsticks feel really smooth and look polished.

NARS – Bold colors that glide on easily. Their Audacious Lipstick line is especially popular.

Fenty Beauty – Rihanna’s brand focuses on inclusive shades and long-wearing formulas. Great for deep skin tones too.

Urban Decay – Known for edgier looks and colors that stay on for hours.

Affordable Drugstore Brands – Beauty on a Budget

Great lipstick doesn’t have to cost a fortune. These brands prove it.

Maybelline – Their SuperStay Matte Ink lipsticks are legendary for staying put all day. Plus, they have loads of fun shades.

Revlon – A classic brand that’s been around for ages. Their lipsticks are creamy, reliable, and easy to find.

L’Oréal Paris – Another trusted name with rich colors and comfortable wear.

NYX – Super trendy, super affordable. They’ve got everything from bold brights to soft nudes.

e.l.f. Cosmetics – Great for anyone just getting into makeup or looking for vegan, cruelty-free options.

 Clean Beauty Brands – Lipsticks with Good-for-You Ingredients

Want something more natural? These brands use cleaner ingredients but still deliver on style.

ILIA – Lightweight and hydrating, perfect for a more natural, everyday look.

Kosas – Clean, comfy, and pigmented. Great if you want bold color without harsh ingredients.

RMS Beauty – Made with skin-loving ingredients like coconut oil and shea butter.

Bite Beauty – While they’re not as widely available now, Bite was loved for using food-grade ingredients in their lipsticks.

 Quick Tips Before You Buy

1. If you want long wear, go for matte or liquid formulas.
2. Prefer comfort? Look for satin or cream finishes.
3. Check if the brand is cruelty-free or vegan if that’s important to you.

 Final Thoughts

Whether you’re treating yourself to a luxurious lipstick from Chanel or grabbing a budget-friendly shade from Maybelline, there’s a brand out there for everyone. The best lipstick is the one that makes you feel confident and beautiful- so don’t be afraid to try a few and see what works for you!